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Welcome to the Re-Launch!

Hello! And welcome to the official re-launch of the Hoffman Happenings blog. After a bit of begging, pleading and maybe a little cajoling, the powers that be at Hoffman California Fabrics are allowing me to be your spiritual fabric advisor. Okay, so that may not have been their exact job description, but editor and chief contributor sounds so boring!

Karen Hanson, Quilt Boss Design

Please allow me to introduce myself. My name is Karen Hanson, and I am the main pattern creator, printer, folder, bagger and shipper at Quilt Boss Design. In other words, it’s just me. I’ve been lucky enough to have designed the past five Hoffman Palette of the Season projects, so you may have seen one or two of my designs. I am a bona-fide Hoffman California Fabrics fanatic; I love their batiks, hand-dyes and digital prints (more on that later), and am thankful I have the opportunity to design new patterns to show off their fabrics. After fifteen years of owning a brick-and-mortar quilt store, I’ve taught, lectured and written patterns for almost every aspect of quilting, and am a little bit more than excited to share my thoughts and experience.

Present Company, A Palette of the Season Pattern exclusively from Hoffman California Fabrics

Enough about me. Let’s talk about you. And this blog. Stop by or follow the blog to get a preview of the latest collections, learn a little bit about the designers you love, and of course get a few behind the scenes sneak peeks to learn a little about what goes in to creating, producing and delivering those delicious fabrics to your store. With a little arm twisting, and possibly a bit of bribery, I’m hoping to share this platform with my pattern design cohorts, so stay tuned. I’d really like to know what inspires them! Wouldn’t you like to know?

If you’re a quilt shop that carries Hoffman California Fabrics, I’d love to hear from you. If you have an opinion of what you’d like to see here, I’d love to hear from you. Heck, if you’re just feeling like you need a friend, I’d love to hear from you, too.

In the meantime, ICYMI (in case you missed it), Crown and Vine, Hoffman California Fabrics’ newest blender collection, will begin shipping May 2026. Did you get your order in? 

This metallic blender is ideal for adding subtle shimmer and sophistication to any design. Just check out a few of the projects below!

Ornamentea by Bear Hug Quiltworks
Timber and Town, by Quilt Boss Design (aka, yours truly)

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Join Hoffman’s Bali Batik Club

What is the Hoffman Bali Batik Club?
We want to help you keep your customers inspired and coming back for more so we designed a Hoffman Bali Batik Club to do just that. Each month, we will send you 10 gorgeous bundles. You can always order more than 10 bundles, but they are sold in increments of 10. Each bundle contains 12 Hoffman Bali Batik Fat Quarters in a lovely seasonal color story. Each month, we will include a card in your shipment for a link to a free pattern that we think pairs well with the bundles.

Is it too late to start?
Don’t worry if you didn’t get started in January! You are welcome to join the club anytime, just let us know which month you would like to begin and we will make sure you get all 12 months in sequential order.

When do my bundles deliver?
Your bundles will deliver to your shop one month prior to the month they belong to. For example, February’s bundles will ship to you in January, while March’s bundles will ship to you in February.

Can I buy the bundles without being in the club?
Each month’s bundles can also be sold separately, without being in the club. If your store always carries a pink section of fabric in support of Breast Cancer, you are welcome to purchase our February bundles to fill up with pink. If your local high school’s color is green, you can purchase our March bundles in time for parents and grandparents to whip up graduation gifts for their high schooler. Just remember, you can buy any of these 12 bundles in increments of 10 at anytime.

Need some fun ideas to get you started?
Have your customers sign up for the year-long club in advance and get them committed to coming to the shop for a social time. Host a coffee party once a month to distribute the bundles to your club members and have them show off the projects made with the previous months’ bundles. Pair each bundle with a pattern and thread to enhance your customers’ experience and get them inspired to start a project.

Call us to join: 800-547-0100

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We missed you in Portland…

But here’s everything you need to know!

Spring Quilt Market 2018 in Portland was a blast! We released Dream Bigger, Our 10th Anniversary Cappuccino Pop, McKenna Ryan’s new Seed to Blossom Hoffman Bali Batik Collection, Kari Carr’s new line, With a Twist and so much more!! We don’t want you to wait any longer to see it all. Below you’ll find links to our digital catalogs and project books. Take seat, have a look and get inspired!!

Click here to view the newest additions to the Hoffman line & get inspired with our Project Catalogs!

See something you can’t live without? Call your sales rep, place an order online, or call us directly at 800-547-0100 to get it ordered for you! Happy Quilting!

 

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Seed to Blossom by McKenna Ryan

Introducing a new line of freshly picked Hoffman Bali Batiks from McKenna Ryan:

McKenna has planted the seeds of inspiration in her stunning line of Hoffman Bali Batiks. Each color and pattern has been cultivated to work together for just the right combination of freshness and warmth. As always, McKenna has designed bushels of projects featuring these fabrics and will be available to view at Pine Needles!

Hoffman is also offering the Seed to Blossom collection as a BIG FAT 50! You get all 30 fabrics in the Seed to Blossom collection plus 20 hand picked Hoffman Bali Basic Blenders that McKenna Ryan chose just for you!

This bundle includes a total of 50, one-yard cuts, no repeats!

Click here to view the entire collection of Seed to Blossom Hoffman Bali Batiks. Explore the McKenna Ryan lookbook here. 

Seed to Blossom will begin shipping to stores in November 2018!

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2018 Hoffman Challenge Sees First Entry

The quilter/sewist who enters first wins! Well, not really, but we were delighted to see Sharon Morgan made the first submission in the 2018 Hoffman Challenge featuring Shine On!

Entering is “sew” easy! Just fill out the form, submit two photos of your artwork, and pay the entry fee at Hoffman Challenge 2018 Entry by the June 22 deadline.

2018 marks the 30th year of Hoffman Fabrics’ annual juried contest featuring original quilts, garments, and accessories. Makers of winning artwork receive cash and product prizes. Challenge co-sponsor Aurifil Thread presents awards for the Best Use of Aurifil category.

After reviewing all entries from the digital submission process, a panel of judges invites quilters and sewists to mail their artwork to Hoffman Fabrics for in-person judging. Get full details on the contest website.

We loved Sharon’s entry in the 2016 Challenge featuring the butterfly-themed Crystalia. Her mixed-technique quilt showed originality, good execution, and storytelling. Take a look. We think you’ll agree and find inspiration from it. And we look forward to seeing your entry soon!

He’s Late Again by Sharon Morgan

 

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Bigger. Better. Hello, Hoffman Wide Backs!

Did you think that you would ever see a wide back fabric as lovely as Skylines? Or Hoffman’s Bali Sunflower? Or Mystic Meadow?

That’s right! We took some of our most popular designs in batiks and digital prints and blew them up BIG! As in 108 inches wide big. That means with our popular Skylines cityscape, the building reach nearly 9 feet. How cool is that?

Of course you can count on Hoffman wide back fabrics to offer the same premium quality as our regular-width goods.  

We’re packaging our wide backs in user-friendly 3-yard cuts – the perfect size for quilt backs. Look for our beautiful fabrics folded in clear bags bearing our super-cute product name … wait for it … Hoffman 3-Sums!

They add just the right touch of elegance and beauty, and they’re so pretty you can also use them for seamless borders or bindings, whole-cloth quilts and duvets, pillows, dust ruffles, tablecloths, slipcovers, curtains and other chic DIY home décor.

Ask for a 3-Sum at your favorite Hoffman retailer!

Get crazy as a monkey (as our sales and merchandising chief Stephanie Prescott did over new Hoffman Wide Backs like our digital-print Skylines.

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Quiltcon Pasadena: Me+You = Family

Lucky attendees at QuiltCon couldn’t help but notice that Me+You modern batiks are on a roll. A big roll. A Big Fat 50 roll!

Quilters and sewists went gaga over Big Fat 50, a collection of 50 one-yard cuts of Me+You Indah Batiks that are hand-crafted at the Hoffman Fabrics’ factory in Bali. They swooned over the modern, minimalist motifs and palette of saturated bright colors.

Me+You founder Aaron Hoffman had family on hand to celebrate the newest release of Indah Batiks, which are designed to accent the blender-basics line of hand-dyed Indah Solids.

“My favorite part of Quiltcon every year is connecting with the makers and creators that love my fabric,” he said. “The quilts in the show are rad, and the people at Quiltcon are full of ideas and inspiration. It was awesome to be able to share my brand with my kids and the rest of the Hoffman family at the show.”

Keep up on Me+You on Instagram at me__and__y0u. Next stop: Portland Quilt Market (trade only) in May. Save the date: Feb. 21-24, 2019 for Quiltcon Nashville, Tenn.